Handcrafted Goods by Women: The Thar Artisan Collective

At Traditional Medicinals®, we believe in using business as a force for good. That’s why we’re proud to partner with WomenServe in supporting the Thar Artisan Collective (TAC)—a social enterprise that empowers women artisans in the Thar Desert of Western Rajasthan, India. Through this partnership, we’re investing in economic independence, skill development, and gender equality for women in the very farming communities where we source senna for our Smooth Move® tea.

Breaking the Cycle of Poverty Through Craft

Since 2009, the Thar Artisan Collective has helped women in rural India gain the tools to grow their household income, preserve traditional crafts, and build brighter futures for themselves and their families. By providing skill development, economic opportunities, and access to market connections, TAC enables artisans to break free from the generational cycle of poverty.

WomenServe supports TAC through grant funding, training, and business development, ensuring that these artisans have the resources they need to succeed. By working closely with local partners, WomenServe fosters long-term sustainability, helping these women not only create beautiful, handcrafted goods but also establish themselves as leaders in their communities.

The Power of Your Purchase

Every handcrafted item sold through this initiative—from tea towels to travel tea pouches—is a step toward economic empowerment for the artisans of the Thar Desert. When you purchase these products on our website, you’re directly supporting women who are gaining financial independence and strengthening their families and communities.

By investing in their skills and opportunities, we’re helping these women achieve financial security, challenge societal norms, and advocate for better education and health outcomes for future generations. This isn’t just about craft—it’s about creating lasting generational change.

Future Goals: Expanding Opportunities & Social Impact

As TAC continues to grow, the vision is to expand its reach to 25 villages across the Thar Desert, increasing access to skills training and economic opportunities. By developing a sustainable business model, the collective aims to ensure long-term financial stability, allowing more women to participate and benefit from the program.

Additionally, TAC is focused on fostering greater community support for women’s social mobility, advocating for their role as leaders and agents of change in the local economy

Join Us in Supporting Women Artisans

When you choose to support the Thar Artisan Collective by purchasing handcrafted tea towels, travel tea pouches, and other artisan goods from our website, you’re making a meaningful impact. Your purchase helps women step beyond traditional limitations, empowering them to shape their own futures and create lasting change in their communities.

Explore our collection and be a part of this incredible movement. Shop now to support women artisans and invest in a future of economic independence and empowerment.